Michelle wanted a new brand and website to launch her exciting new life coaching business in New Zealand.
The logo mark conveys the process of transformation and the connection between the being and the earth/universe – being grounded whilst still evolving outwards and developing as an individual. The mark illustrates a water droplet/leaf (physical being), surrounded by the world (atmosphere), and the divine. The relationship between these three is important in terms of feeling happy within and making the most of the world at hand.
This was a fun project working with Michelle, and we carried it through into an eCommerce WordPress site with the full works: a store, blog, testimonials, Mailchimp sign up and free gifts. It’s modern and informative, with some great photography.
February 22, 2016